Tracking your marketing results might be the single most important aspect of your marketing plan. How are you tracking those results? For most Shoestring Solopreneurs™, it’s likely Google Analytics.
I don’t know about you, but when I first looked into Google Analytics, it was overwhelming! A whole lot of terminology that was foreign to me. It was enough to scare me off. Several times.
But I stuck with it, because I KNOW this is important stuff. You write your headlines, your articles, your ads…and then you wait for the results.
- Which idea brought in the most clicks?
- Which wording brought in the most sales?
- What should you repeat?
- And what should you NEVER do again?
Now you can learn how to use Google Analytics too. I found this course and I want to share this discovery with you. Jeff Sauer got hooked on Google Analytics over a decade ago, and his passion about teaching you to use this great tool is evident.
Check it out now: Google Analytics course by “Jeffalytics”. Catchy name, isn’t it?
You could pay a Google Analytics Certified professional to handle all this for you, but it’s going to keep a lot of money in your own pocket if you can do it on your own. Shoestring Solopreneurs™ need to be able to DIY a whole lot of stuff – but even if you want to outsource this important process, you should know what you’re dealing with. How else will you know if the person you hire has the knowledge and expertise you’re looking for?
This link will take you to the “early bird pricing” page. Get it quick, before the price goes up!